How to increase the success of your digital product | Meg Faure | Parent Sense
Serial entrepreneur, Meg Faure, joined us to share her experience building and exiting startups in South Africa. With the goal of building a business that could pay her in her sleep, she started her journey as an author becoming a household name amongst young parents. Meg shared plenty of pearls of wisdom that any founder building a SaaS business company. She shares the principles and the fundamentals with us that will help you take your startup from zero to one.
01:23 Meg and Parent Sense
02:49 Breaking down LTV for early-stage parenting business
06:15 Building a digital product in the age of free content
07:30 Navigating paywall pricing model
09:34 Creating authority in your niche
13:12 Play Sense - what it does
14:06 Understanding the ECD space
20:02 Corporate opportunities
24:16 How to build trust with your brand
28:59 The elusive non-technical founder advice
33:54 If not this, then what?